{"id":33266,"date":"2021-02-20T19:54:19","date_gmt":"2021-02-20T19:54:19","guid":{"rendered":"https:\/\/www.cleverfiles.com\/howto\/?p=33266"},"modified":"2021-02-20T19:54:19","modified_gmt":"2021-02-20T19:54:19","slug":"how-to-prevent-data-corruption-by-partitioning-your-hard-drive","status":"publish","type":"post","link":"https:\/\/www.cleverfiles.com\/howto\/prevent-data-corruption-by-partitioning-hard-drive.html","title":{"rendered":"How to Prevent Data Corruption by Partitioning Your Hard Drive"},"content":{"rendered":"<p>In recent months, we\u2019ve found ourselves getting more and more acquainted with technology. With the vast digital transformation in the past few years, remote workforce management has been one of the key challenges facing businesses. That\u2019s as employees shift to working from home and firms try to maintain productivity in spite of all the disruption.<\/p>\r\n<p>Of course, technology has long been at the heart of running modern businesses. Today it\u2019s hard to imagine how even the smallest firms, from brand-new startups to mom-and-pop stores, could get by without it. From <a href=\"https:\/\/www.ringcentral.com\/solutions\/enterprise-business.html\" target=\"_blank\" rel=\"noopener noreferrer\">enterprise communications solutions<\/a> to choosing the right <a href=\"https:\/\/www.ringcentral.com\/cloud-pbx.html\" target=\"_blank\" rel=\"noopener noreferrer\">cloud PBX for small business<\/a>, the success of firms depends increasingly on the smooth functioning of technology.<\/p>\r\n<p><img class=\"aligncenter wp-image-33269 size-full\" src=\"\/howto\/wp-content\/uploads\/2021\/01\/hard-drive-image.jpg\" alt=\"partitions of hard drive\" width=\"1280\" height=\"853\" srcset=\"https:\/\/www.cleverfiles.com\/howto\/wp-content\/uploads\/2021\/01\/hard-drive-image.jpg 1280w, https:\/\/www.cleverfiles.com\/howto\/wp-content\/uploads\/2021\/01\/hard-drive-image-300x200.jpg 300w, https:\/\/www.cleverfiles.com\/howto\/wp-content\/uploads\/2021\/01\/hard-drive-image-500x333.jpg 500w, https:\/\/www.cleverfiles.com\/howto\/wp-content\/uploads\/2021\/01\/hard-drive-image-768x512.jpg 768w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/p>\r\n<p>But there\u2019s a lot more to this than just having the right remote work tech stack &#8211; in other words, the right apps and tools everybody needs to do their job. Hardware matters, too. One of the indispensable hardware components you need when working from home is a functioning hard drive. While cloud-based storage solutions have been widely adopted, you still need your hard drive to store important files and documents.<\/p>\r\n<div class=\"jumbotron\">\r\n<p><span style=\"font-size: 18pt;\"><b>The Potential Consequences of a Hard Drive Crash are Obvious<\/b><\/span><\/p>\r\n<p>Aside from the inconvenience involved, many hours of hard work could be lost. Along with vital information to the running of your business (for example, with regard to sales engagement), or simply doing your job, whatever that might be. This isn\u2019t just time that you won\u2019t get back, it\u2019s information that you might not be able to retrieve as well.<\/p>\r\n<hr class=\"my-4\" \/>\r\n<p>If you have particularly sensitive files &#8211; those that you just can\u2019t afford to lose &#8211; stored on your hard drive, then it\u2019s imperative that you take steps to protect them and keep them well organized. Regular backups are always important. But there is another option when it comes to file management and <a href=\"\/data-recovery-software.html\">data recovery<\/a>: disk partitioning. Perhaps you\u2019ve come across the term before and you aren\u2019t quite sure what it means.<\/p>\r\n<p class=\"lead\"><span style=\"color: #ffffff;\"><a class=\"btn btn-primary btn-lg\" style=\"color: #ffffff;\" role=\"button\" href=\"#DiskPartition\">Learn more<\/a><\/span><\/p>\r\n<\/div>\r\n<p>In this guide, we\u2019ll provide you with a quick introduction to disk partitioning and explain what it is. Then, we\u2019ll discuss the upsides and downsides of resorting to disk partitioning. Finally, we\u2019ll move on to discuss how to partition your hard drive, providing some tips that you\u2019ll hopefully find helpful in guiding you through the process.<\/p>\r\n<h2><span class=\"ez-toc-section\" id=\"what_is_disk_partitioning\"><\/span>What is Disk Partitioning?<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n<p>Disk partitioning involves dividing a single disk into one or multiple regions. Commonly, this takes the form of partitioning a hard drive into different sections which can then be used to store different types of files or data. Hard drives usually come with a single partition set up; this is required in order to save files to the drive.<\/p>\r\n<p>That\u2019s because it\u2019s not possible simply to write files to a blank drive, consisting purely of unallocated free space. A partition is needed before you can set up a file system (whether it be NFTS, FAT32, or ext4) and then save files to that space. Many hard drives simply have a single partition set up covering the entirety of the storage space, while others have 10-20 of them. It all depends on the needs of the individual user.<\/p>\r\n<p><img class=\"aligncenter wp-image-33273 size-full\" src=\"\/howto\/wp-content\/uploads\/2021\/01\/hdd-data-center-photo.jpg\" alt=\"What is disk partition\" width=\"1280\" height=\"821\" srcset=\"https:\/\/www.cleverfiles.com\/howto\/wp-content\/uploads\/2021\/01\/hdd-data-center-photo.jpg 1280w, https:\/\/www.cleverfiles.com\/howto\/wp-content\/uploads\/2021\/01\/hdd-data-center-photo-300x192.jpg 300w, https:\/\/www.cleverfiles.com\/howto\/wp-content\/uploads\/2021\/01\/hdd-data-center-photo-500x321.jpg 500w, https:\/\/www.cleverfiles.com\/howto\/wp-content\/uploads\/2021\/01\/hdd-data-center-photo-768x493.jpg 768w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/p>\r\n<p>Once partitions are set up, they will each be interpreted by the operating system as a logical disk so that users can then write data to it. These partitions can be managed separately, thus allowing users to silo different types of files according to any purposes they need individual partitions to serve.\u00a0<\/p>\r\n<div class=\"alert alert-info\" role=\"alert\">&#x1f4a1; A lot of Windows computers have a recovery partition so that the operating system can be restored to factory settings. Linux systems, on the other hand, are usually divided into multiple partitions. You can also install Linux to a Windows computer while confining it to separate partitions, so that the two operating systems don\u2019t conflict with one another.<\/div>\r\n<h2><span class=\"ez-toc-section\" id=\"disk_partitioning_pros_and_cons\"><\/span>Disk Partitioning: Pros and Cons<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n<p>Disk partitioning comes with a lot of potential upsides. It can be effective at helping to optimize system storage, allowing you to get more out of your retail inventory management software or <a href=\"http:\/\/www.ringcentral.com\/office\/features\/virtual-pbx\/overview.html\" target=\"_blank\" rel=\"noopener noreferrer\">virtual switchboard<\/a> &#8211; both essential business tools. But having said that, there are also some prospective downsides as well. It\u2019s important to understand both so that you have a better idea of whether disk partitioning is really the right solution for you.<\/p>\r\n<p><span class=\"badge badge-primary\" style=\"font-size: 14pt;\"><strong>Pros<\/strong><\/span><\/p>\r\n<ul>\r\n\t<li>On the positive side of the ledger, disk partitioning enables your system to run, in effect, as if it were comprised of multiple individual, independent systems. But without the need for separate hardware. So, as we\u2019ve noted, you could run multiple operating systems on one computer by partitioning them. You could also keep your most precious and sensitive files partitioned separately, thus reducing the risk of them being corrupted.<\/li>\r\n\t<li>Disk partitioning, too, allows you to allocate storage space for specific uses and purposes. That, thus, lets you manage your applications, files, and space more efficiently. It\u2019s also a good way of organizing frequently-used applications and files you regularly access. For example, if you create a chart and commonly refer to it or reuse the template. It can put them all in one place and save you the trouble of having to rifle around trying to find them.<\/li>\r\n\t<li>Another point that\u2019s sometimes overlooked is that disk partition can be an effective security measure. If files on one of your partitions were to become corrupted, those on another partition should be left intact (you can switch between operating systems in much the same way). The advantages of this are obvious. It should allow you to protect your most important files if your disk fails &#8211; though you should always keep separate <a href=\"https:\/\/www.cleverfiles.com\/hard-drive-backup.html\">backups<\/a> as well.<\/li>\r\n<\/ul>\r\n<p><img class=\"aligncenter wp-image-33284 size-full\" src=\"\/howto\/wp-content\/uploads\/2021\/01\/Disk-partitions.jpg\" alt=\"Partitions your PC in file explorer \" width=\"962\" height=\"506\" srcset=\"https:\/\/www.cleverfiles.com\/howto\/wp-content\/uploads\/2021\/01\/Disk-partitions.jpg 962w, https:\/\/www.cleverfiles.com\/howto\/wp-content\/uploads\/2021\/01\/Disk-partitions-300x158.jpg 300w, https:\/\/www.cleverfiles.com\/howto\/wp-content\/uploads\/2021\/01\/Disk-partitions-500x263.jpg 500w, https:\/\/www.cleverfiles.com\/howto\/wp-content\/uploads\/2021\/01\/Disk-partitions-768x404.jpg 768w\" sizes=\"(max-width: 962px) 100vw, 962px\" \/><\/p>\r\n<p><span class=\"badge badge-primary\" style=\"font-size: 14pt;\"><strong>Cons<\/strong><\/span><\/p>\r\n<ul>\r\n\t<li>All that said, there are instances where disk partitioning can be counter-productive. If it\u2019s executed wrongly, for example, partitioning can have the effect of reducing overall storage space by duplicating certain file administration areas and thus taking up more space.\u00a0<\/li>\r\n\t<li>Also, partitioning may present you from downloading files of a certain size if your disk is partitioned into sub-sections which are all too small to accommodate them. That\u2019s even though you may have enough aggregate space across the different partitions.<\/li>\r\n\t<li>Accessing data from different partitions may also have an adverse effect on your system\u2019s performance. This is because you\u2019ll be switching from partition to partition in order to access and update data. Having multiple partitions may increase the risk of errors, too, and make it harder to keep track of what\u2019s stored in each partition. You may also be more liable to accidentally erasing one partition when trying to format another.<\/li>\r\n\t<li>Partitioning can also risk lulling people into a false sense of security, by leading them to think that their files will be safe even if their hard drive fails. Simply because they\u2019ve been partitioned. This isn\u2019t the case. If your hard drive breaks down, then you will still be likely to lose everything stored on it. This is why you must continue to make regular backups of crucial files.<\/li>\r\n<\/ul>\r\n<div class=\"alert alert-success\" role=\"alert\">&#x1f64f; Hopefully this has provided a good overview of the most important pros and cons of disk partition. Used correctly, partition can be a useful tool to enhance security as well as system performance. However, it is very important to have a clear understanding of what its function is, and how to make the most efficient use of it. Otherwise, you could be storing up unnecessary problems for the future.<\/div>\r\n<h2 id=\"DiskPartition\"><span class=\"ez-toc-section\" id=\"how_to_partition_your_hard_drive\"><\/span>How to Partition your Hard Drive<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n<p>You can use <b>Windows Disk Management tool<\/b> to partition your hard drive. There are third-party programs, too, which may offer a wider set of options and tools, but the Windows Disk Management program should suffice just fine. You can find this by using the Windows search box and typing in<br \/>\r\n<kbd>Disk Management<\/kbd>.<\/p>\r\n<p><img class=\"aligncenter wp-image-33276 size-full\" src=\"\/howto\/wp-content\/uploads\/2021\/01\/disk-management.jpg\" alt=\"Start disk management application\" width=\"754\" height=\"583\" srcset=\"https:\/\/www.cleverfiles.com\/howto\/wp-content\/uploads\/2021\/01\/disk-management.jpg 754w, https:\/\/www.cleverfiles.com\/howto\/wp-content\/uploads\/2021\/01\/disk-management-300x232.jpg 300w, https:\/\/www.cleverfiles.com\/howto\/wp-content\/uploads\/2021\/01\/disk-management-500x387.jpg 500w\" sizes=\"(max-width: 754px) 100vw, 754px\" \/><\/p>\r\n<p>Once you\u2019ve opened Disk Management and the list of available drives appears, select the one you want to partition. If you\u2019re partitioning an existing drive (i.e., one that already has an operating system and files on it), you\u2019ll have to create space for partitioning first. Right-click and a drop-down menu should appear; select <kbd>Shrink Volume<\/kbd>\u00a0from it.<\/p>\r\n<p><img class=\"aligncenter wp-image-33278 size-full\" src=\"\/howto\/wp-content\/uploads\/2021\/01\/select-shrink-option.jpg\" alt=\"Shrink Volume of your drive\" width=\"362\" height=\"390\" srcset=\"https:\/\/www.cleverfiles.com\/howto\/wp-content\/uploads\/2021\/01\/select-shrink-option.jpg 362w, https:\/\/www.cleverfiles.com\/howto\/wp-content\/uploads\/2021\/01\/select-shrink-option-278x300.jpg 278w\" sizes=\"(max-width: 362px) 100vw, 362px\" \/><\/p>\r\n<p>Then, your computer will work out how much free space is available for partitioning. It will then ask you how much space you want to use. To use all of it, click <kbd>Shrink<\/kbd>. If you want to specify a certain storage space for partitioning, then insert that in the relevant field before clicking \u2018Shrink\u2019. Once this is complete, you should have unallocated storage space in the lower half of the Disk Management screen, next to the corresponding disk drive.<\/p>\r\n<p><img class=\"aligncenter wp-image-33277 size-full\" src=\"\/howto\/wp-content\/uploads\/2021\/01\/shrink-volume.jpg\" alt=\"Choose amount of space to shrink\" width=\"452\" height=\"308\" srcset=\"https:\/\/www.cleverfiles.com\/howto\/wp-content\/uploads\/2021\/01\/shrink-volume.jpg 452w, https:\/\/www.cleverfiles.com\/howto\/wp-content\/uploads\/2021\/01\/shrink-volume-300x204.jpg 300w\" sizes=\"(max-width: 452px) 100vw, 452px\" \/><\/p>\r\n<p>Right-click this unallocated space, then click on <kbd>New Simple Volume<\/kbd>, which should be right at the top of the drop-down menu. Choose the size of the volume you want to use, then allocate it a drive letter. It\u2019s a good idea to format the drive at this stage; select NTFS from the <kbd>File System<\/kbd> options. You\u2019ll have the tick-box option to <kbd>Perform a quick format<\/kbd> &#8211; this should be sufficient.<\/p>\r\n<p><img class=\"aligncenter wp-image-33279 size-full\" src=\"\/howto\/wp-content\/uploads\/2021\/01\/New-simple-volume.jpg\" alt=\"Create new simple volume\" width=\"327\" height=\"213\" srcset=\"https:\/\/www.cleverfiles.com\/howto\/wp-content\/uploads\/2021\/01\/New-simple-volume.jpg 327w, https:\/\/www.cleverfiles.com\/howto\/wp-content\/uploads\/2021\/01\/New-simple-volume-300x195.jpg 300w\" sizes=\"(max-width: 327px) 100vw, 327px\" \/><\/p>\r\n<p>Once you\u2019ve done all that, click <kbd>Next<\/kbd> until you\u2019re presented with the <kbd>Finish<\/kbd> button. Your partition should then be up and running, and it should have appeared on the main Disk Management screen.<\/p>\r\n<p><img class=\"aligncenter wp-image-33280 size-full\" src=\"\/howto\/wp-content\/uploads\/2021\/01\/finish-create-simple-volume.jpg\" alt=\"Finish creating new partition\" width=\"499\" height=\"393\" srcset=\"https:\/\/www.cleverfiles.com\/howto\/wp-content\/uploads\/2021\/01\/finish-create-simple-volume.jpg 499w, https:\/\/www.cleverfiles.com\/howto\/wp-content\/uploads\/2021\/01\/finish-create-simple-volume-300x236.jpg 300w\" sizes=\"(max-width: 499px) 100vw, 499px\" \/><\/p>\r\n<h2><span class=\"ez-toc-section\" id=\"conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n<p>Recently, many of us have found ourselves upskilling in ways we might not have expected. This short guide should have demonstrated that partitioning a hard drive is a simple process, and one which can have practical benefits.\u00a0<\/p>\r\n<p>It\u2019s not something that ordinary users will typically do, but it can be very useful for professional users and businesses. You\u2019ll need to determine for yourself whether, and how, it might work for yours.<\/p>","protected":false},"excerpt":{"rendered":"In recent months, we\u2019ve found ourselves getting more and more acquainted with technology. With the vast digital transformation in the past few years, remote workforce management has been one of the key challenges facing businesses. That\u2019s as employees shift to&#8230;","protected":false},"author":7881,"featured_media":33280,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1753],"tags":[],"class_list":{"0":"post-33266","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-hard-drive-data-recovery-tips"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Prevent Data Corruption by Partitioning Your Hard Drive<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cleverfiles.com\/howto\/prevent-data-corruption-by-partitioning-hard-drive.html\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Prevent Data Corruption by Partitioning Your Hard Drive\" \/>\n<meta property=\"og:description\" content=\"In recent months, we\u2019ve found ourselves getting more and more acquainted with technology. With the vast digital transformation in the past few years, remote workforce management has been one of the key challenges facing businesses. That\u2019s as employees shift to...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.cleverfiles.com\/howto\/prevent-data-corruption-by-partitioning-hard-drive.html\" \/>\n<meta property=\"og:site_name\" content=\"Data recovery tips. Recover deleted files on Mac, Windows.\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.cleverfiles.com\/howto\/wp-content\/uploads\/2021\/01\/finish-create-simple-volume.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"499\" \/>\n\t<meta property=\"og:image:height\" content=\"393\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"John Allen\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Data recovery tips. 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With the vast digital transformation in the past few years, remote workforce management has been one of the key challenges facing businesses. That\u2019s as employees shift to...","og_url":"https:\/\/www.cleverfiles.com\/howto\/prevent-data-corruption-by-partitioning-hard-drive.html","og_site_name":"Data recovery tips. Recover deleted files on Mac, Windows.","og_image":[{"width":499,"height":393,"url":"https:\/\/www.cleverfiles.com\/howto\/wp-content\/uploads\/2021\/01\/finish-create-simple-volume.jpg","type":"image\/jpeg"}],"author":"John Allen","twitter_card":"summary_large_image","twitter_title":"Data recovery tips. Recover deleted files on Mac, Windows.","twitter_image":"https:\/\/www.cleverfiles.com\/howto\/wp-content\/uploads\/2021\/01\/finish-create-simple-volume.jpg","twitter_creator":"@Cleverfiles","twitter_site":"@Cleverfiles","twitter_misc":{"Written by":"John Allen","Est. reading time":"8 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.cleverfiles.com\/howto\/prevent-data-corruption-by-partitioning-hard-drive.html#article","isPartOf":{"@id":"https:\/\/www.cleverfiles.com\/howto\/prevent-data-corruption-by-partitioning-hard-drive.html"},"author":{"name":"John Allen","@id":"https:\/\/www.cleverfiles.com\/howto\/#\/schema\/person\/7489b70de8a4245ed0e1438fc9f9e7eb"},"headline":"How to Prevent Data Corruption by Partitioning Your Hard Drive","datePublished":"2021-02-20T19:54:19+00:00","mainEntityOfPage":{"@id":"https:\/\/www.cleverfiles.com\/howto\/prevent-data-corruption-by-partitioning-hard-drive.html"},"wordCount":1652,"publisher":{"@id":"https:\/\/www.cleverfiles.com\/howto\/#organization"},"image":{"@id":"https:\/\/www.cleverfiles.com\/howto\/prevent-data-corruption-by-partitioning-hard-drive.html#primaryimage"},"thumbnailUrl":"https:\/\/www.cleverfiles.com\/howto\/wp-content\/uploads\/2021\/01\/finish-create-simple-volume.jpg","articleSection":["Hard Drive Recovery Tips"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.cleverfiles.com\/howto\/prevent-data-corruption-by-partitioning-hard-drive.html","url":"https:\/\/www.cleverfiles.com\/howto\/prevent-data-corruption-by-partitioning-hard-drive.html","name":"How to Prevent Data Corruption by Partitioning Your Hard Drive","isPartOf":{"@id":"https:\/\/www.cleverfiles.com\/howto\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.cleverfiles.com\/howto\/prevent-data-corruption-by-partitioning-hard-drive.html#primaryimage"},"image":{"@id":"https:\/\/www.cleverfiles.com\/howto\/prevent-data-corruption-by-partitioning-hard-drive.html#primaryimage"},"thumbnailUrl":"https:\/\/www.cleverfiles.com\/howto\/wp-content\/uploads\/2021\/01\/finish-create-simple-volume.jpg","datePublished":"2021-02-20T19:54:19+00:00","breadcrumb":{"@id":"https:\/\/www.cleverfiles.com\/howto\/prevent-data-corruption-by-partitioning-hard-drive.html#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.cleverfiles.com\/howto\/prevent-data-corruption-by-partitioning-hard-drive.html"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.cleverfiles.com\/howto\/prevent-data-corruption-by-partitioning-hard-drive.html#primaryimage","url":"https:\/\/www.cleverfiles.com\/howto\/wp-content\/uploads\/2021\/01\/finish-create-simple-volume.jpg","contentUrl":"https:\/\/www.cleverfiles.com\/howto\/wp-content\/uploads\/2021\/01\/finish-create-simple-volume.jpg","width":499,"height":393},{"@type":"BreadcrumbList","@id":"https:\/\/www.cleverfiles.com\/howto\/prevent-data-corruption-by-partitioning-hard-drive.html#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"\u0413\u043b\u0430\u0432\u043d\u0430\u044f","item":"https:\/\/www.cleverfiles.com\/howto\/fr\/"},{"@type":"ListItem","position":2,"name":"How to Prevent Data Corruption by Partitioning Your Hard Drive"}]},{"@type":"WebSite","@id":"https:\/\/www.cleverfiles.com\/howto\/#website","url":"https:\/\/www.cleverfiles.com\/howto\/","name":"Data recovery tips. 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He has over 14 years of experience and an extensive background in building and optimizing digital marketing programs. His work spans SEM, paid media, mobile, social, and email marketing with a particular focus on new customer acquisition and revenue boost. John has been brought on as an SEO expert for marketing and California-based digital creatives agencies and organizations such as Splunk and Fourandhalf. There, he integrated best-in-class SEO website integration and frequently collaborated with development teams to define code-based improvements. He has also spearheaded training for account managers and sales teams in understanding prospect dialogue and feedback to develop approaches to selling SEO as a service. John's approaches range from pre-sales situations to actual sales practice. 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